Introduction
More than 60% of campground website visits come from mobile devices. If your booking process doesn't work well on phones, you're losing reservations.
The Mobile Reality
Usage Statistics
- 60-70% of visits are mobile
- 50%+ of bookings start on mobile
- Poor mobile experience = abandoned bookings
- Guests research on phones, often book on phones
User Expectations
- Pages load in under 3 seconds
- Easy to tap buttons and links
- Forms that work on small screens
- Payment that auto-fills
Mobile Booking Essentials
Design Requirements
- Responsive layout (adapts to screen)
- Large, tappable buttons
- Readable text without zooming
- Simple navigation
Form Optimization
- Minimal required fields
- Appropriate keyboard types (email, phone, number)
- Auto-fill compatibility
- Clear error messages
Performance
- Fast page load times
- Compressed images
- No flash or incompatible elements
- Works on cellular connections
Testing Your Mobile Experience
- Try booking on your own phone
- Test on different devices (iOS, Android)
- Use slower connection speeds
- Watch real users attempt booking
- Check analytics for mobile abandonment
Common Mobile Problems
| Problem | Solution | | -------------------- | --------------------------------- | | Tiny buttons | Make tap targets 44px minimum | | Slow loading | Compress images, use fast hosting | | Form too long | Reduce required fields | | Can't read text | Ensure minimum 16px font | | Calendar hard to use | Use mobile-optimized date picker |
Key Takeaways
- Mobile visitors are the majority
- Poor mobile experience loses bookings
- Test on real devices regularly
- Prioritize speed and simplicity
Keepr's booking interface is optimized for mobile from the ground up. See mobile booking at campreserv.com