Introduction
Today's campers increasingly care about environmental impact. They notice—and appreciate—campgrounds that take sustainability seriously.
Why Sustainability Matters
Guest Expectations
- 73% of travelers prefer eco-friendly options
- Millennials and Gen Z prioritize sustainability
- Reviews mention sustainable practices
- It's becoming a decision factor
Business Benefits
- Often reduces operational costs
- Attracts conscious consumers
- Positive brand perception
- Future-proofs your business
Practical Sustainable Practices
Low/No Cost
- Recycling program clearly marked
- LED lighting replacements
- Low-flow fixtures
- Native landscaping
- Composting (if feasible)
Medium Investment
- Solar lighting for paths/common areas
- EV charging stations
- Water collection systems
- Energy-efficient appliances
Higher Investment
- Solar panels for buildings
- Greywater systems
- Green building practices
- Electric maintenance vehicles
Communicating Your Efforts
On your website:
"We're committed to protecting the environment we all enjoy. Here's what we do: [list practices]"
At your campground:
- Clear recycling signage
- Information about local ecosystem
- Encourage Leave No Trace principles
Don't greenwash:
- Be honest about what you do
- Don't exaggerate claims
- Continuous improvement is okay
Key Takeaways
- Guests increasingly expect sustainability
- Start with low-cost, high-impact practices
- Communicate your efforts authentically
- Every step toward sustainability helps
Keepr helps reduce paper waste with digital booking and communication. Go green at campreserv.com
