Introduction
Local businesses can become your best marketing partners. They have customers looking for activities; you have accommodations. Strategic partnerships create win-wins that drive bookings for everyone.
Partnership Opportunities
Attraction Partnerships
| Partner Type | Your Benefit | Their Benefit | | ------------------ | --------------------------- | --------------------------------- | | Wineries/Breweries | Visitors need lodging | Designated drivers stay overnight | | Outdoor outfitters | Activity seekers stay | Place to recommend clients | | Restaurants | Dining options for guests | Steady customer flow | | Tour operators | Clients need accommodations | Packaged experiences |
Package Deals
Create joint packages:
- Stay + tour discount
- Stay + dinner voucher
- Stay + activity combo
Cross-Promotion
- Display partner brochures at check-in
- Partner promotes you to their customers
- Social media cross-tagging
- Newsletter mentions
How to Approach Partners
Step 1: Identify complementary businesses Step 2: Create a simple proposal Step 3: Suggest a trial period Step 4: Track results together Step 5: Adjust and expand
The Pitch
"I run [Campground] nearby. Many of our guests ask about [your business]. I'd love to explore referring guests to you—and maybe you could tell your customers about our accommodations."
Making Partnerships Work
- Start with one or two partners
- Keep agreements simple
- Track referrals both ways
- Meet quarterly to review
- Expand what works
Key Takeaways
- Local partners have customers who need you
- Package deals increase value for everyone
- Start simple and track results
- Build genuine relationships
Keepr includes partner discount codes that help you track which partnerships drive bookings. Grow through partnerships at campreserv.com